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Customer relations management Kristin Anderson, Carol Kerr
Material type:
TextPublication details: New Delhi Tata McGraw-Hill 2002Description: vii, 153pISBN: - 007048631x
- HF5415.A528 AND
Contents:
1. Customer relationship management is not an option
2. The customer service/sales profile
3. Managing your customer service/sales profile
4. Choosing your CRM strategy
5. Managing and sharing customer data
6. Tools for capturing customer information
7. Service level agreements
8. E-commerce
9. Managing relationships through conflict
10. Fighting complecency
11Resetting you CRM Straegy
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Methodist University Library Main General Stacks | Reference | HF5415.A528 AND (Browse shelf(Opens below)) | Available | 30951 |
1. Customer relationship management is not an option
2. The customer service/sales profile
3. Managing your customer service/sales profile
4. Choosing your CRM strategy
5. Managing and sharing customer data
6. Tools for capturing customer information
7. Service level agreements
8. E-commerce
9. Managing relationships through conflict
10. Fighting complecency
11Resetting you CRM Straegy
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