Customer relations management (Record no. 2597)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00780nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 007048631x |
| 050 ## - CALL NUMBER | |
| Classification number | HF5415.A528 AND |
| 100 ## - AUTHOR | |
| Personal name | Kristin Anderson |
| 245 ## - TITLE | |
| Title | Customer relations management |
| Statement of responsibility, etc | Kristin Anderson, Carol Kerr |
| 260 ## - PUBLICATION INFORMATION | |
| Place of publication | New Delhi |
| Name of publisher | Tata McGraw-Hill |
| Year of publication | 2002 |
| 300 ## - DESCRIPTION | |
| Number of Pages | vii, 153p. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Table of Content | 1. Customer relationship management is not an option<br/>2. The customer service/sales profile<br/>3. Managing your customer service/sales profile<br/>4. Choosing your CRM strategy<br/>5. Managing and sharing customer data<br/>6. Tools for capturing customer information<br/>7. Service level agreements<br/>8. E-commerce<br/>9. Managing relationships through conflict<br/>10. Fighting complecency<br/>11Resetting you CRM Straegy |
| 650 ## - SUBJECTS | |
| Topical Term | Customer relations |
| General subdivision | Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Reference | Methodist University Library Main | Methodist University Library Main | General Stacks | 19/04/2010 | HF5415.A528 AND | 30951 | Books |