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Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by

Peter, J. Paul
Olson, Jerry C

Series: Irwin/McGraw-Hill series in marketing

Edition: 5th ed.

Material type:

Text

Publication details: Boston, Mass: Irwin/McGraw-Hill, 1999

Availability: Items available for loan: Methodist University Library Main (4)Call number: HF5415.3 .P468 , ... Methodist University Library Tema (4)Call number: HF5415.3 .P468 , ...

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Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney. by

Hawkins, Del I
Best, Roger J
Coney, Kenneth A

Series: The Irwin/McGraw-Hill series in marketing

Edition: 8th ed.

Material type:

Text

Publication details: Boston, Mass. ; Toronto : McGraw-Hill, c2001

Availability: Items available for loan: Methodist University Library Main (4)Call number: HF5415.33.U6 H38, ...

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Retailing management / Michael Levy, Barton A. Weitz. by

Levy, Michael
Weitz, Barton A

Series: The Irwin/McGraw-Hill series in marketing

Edition: 3rd ed.

Material type:

Text

Publication details: Boston : Irwin/McGraw-Hill, c1998

Availability: Items available for loan: Methodist University Library Main (1)Call number: HF5429 .L4828. Methodist University Library Tema (1)Call number: HF5429 .L4828.

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Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John Tanner. by

Dwyer, F. Robert
Tanner, John F

Series: The Irwin/McGraw-Hill series in marketing

Material type:

Text

Publication details: Boston : Irwin/McGraw-Hill, 1999

Availability: Items available for loan: Methodist University Library Main (3)Call number: HF5415 .D92, ...

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Fundamentals of selling : customers for life / Charles M. Futrell. by

Futrell, Charles

Series: The Irwin/McGraw-Hill series in marketing

Edition: 7th ed.

Material type:

Text

Publication details: Boston : Irwin/McGraw-Hill, c2002

Availability: Items available for loan: Methodist University Library Main (1)Call number: HF5438.25 .F87.

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Selling : building partnerships / Barton A. Weitz, Stephen B. Castleberry, John F. Tanner, Jr. by

Weitz, Barton A
Castleberry, Stephen Bryon
Tanner, John F

Series: The Irwin/McGraw-Hill series in marketing

Edition: 5th ed.

Material type:

Text

Publication details: Boston : McGraw-Hill/Irwin, c2004

Availability: Items available for loan: Methodist University Library Main (1)Call number: HF5438.25 .W2933.

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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by

Belch, George E
Belch, Michael A

Series: Irwin/McGraw-Hill series in marketing

Edition: 5th ed.

Material type:

Text

Publication details: Boston, Mass. : Irwin/McGraw-Hill 2001

Availability: Items available for loan: Methodist University Library Tema (3)Call number: HF5823 .B387, ... Not available: Methodist University Library Main: Checked out (1).

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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by

Belch, George E
Belch, Michael A
Belch, George E

Series: Irwin/McGraw-Hill series in marketing

Edition: 4th ed.

Material type:

Text

Publication details: Boston, Mass : Irwin/McGraw-Hill, c1998

Availability: Items available for loan: Methodist University Library Main (5)Call number: HF5823 .B41, ... Methodist University Library Tema (1)Call number: HF5823 .B387.

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Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy. by

Perreault, William D
McCarthy, E. Jerome

Series: Irwin/McGraw-Hill series in marketing

Edition: 13th ed.

Material type:

Text

Availability: Items available for loan: Methodist University Library Main (4)Call number: HF5415.13 .M369, ...

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A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr. by

Peter, J. Paul
Donnelly, James H

Series: The Irwin/McGraw-Hill series in marketing

Edition: 9th ed.

Material type:

Text

Publication details: Boston : McGraw-Hill/Irwin, c2003

Availability: Items available for loan: Methodist University Library Main (4)Call number: HF5415.13 .P388, ... Methodist University Library Wenchi Faculty (1)Call number: HF5415.13 .P388.

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11.

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Strategic marketing management cases David W Cravens; Charles W Lamb; Victoria Lynn Crittenden by

David W Cravens; Charles W Lamb; Victoria Lynn Crittenden
Charles W Lamb
Victoria Lynn Crittenden

Series: Irwin/McGraw-Hill series in marketing

Edition: 6th ed

Material type:

Text

Publication details: Boston Irwin/McGraw-Hill, 1999

Availability: Items available for loan: Methodist University Library Main (1)Call number: HF5415 .C84.

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12.

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Marketing principles & perspectives William O Bearden, Thomas N. Ingram, Raymond W LaForge by

William O Bearden
Thomas N. Ingram
Raymond W LaForge

Series: Irwin/ McGraw- Hill series in marketing

Edition: 2nd ed

Material type:

Text

Publication details: Boston Irwin, McGraw- Hill 1998

Availability: Items available for loan: Methodist University Library Main (1)Call number: HF5415.1 .B4155.

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13.

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Strategic marketing / David W. Cravens. by

Cravens, David W

Series: The Irwin/McGraw-Hill series in marketing

Edition: 6th ed.

Material type:

Text

Publication details: Boston : Irwin/McGraw-Hill, 2000

Availability: Items available for loan: Methodist University Library Tema (1)Call number: HF5415.135 .C72 2.

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14.

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Marketing research : a practical approach for the new Millennium / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. by

Hair, Joseph F
Bush, Robert P
Ortinau, David J

Series: Irwin/McGraw-Hill series in marketing

Material type:

Text

Publication details: Boston : Irwin/McGraw-Hill, c2000

Availability: Items available for loan: Methodist University Library Wenchi Faculty (1)Call number: HF5415.2 .H258.

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Your search returned 14 results.