The media student's book / Gill Branston and Roy Stafford.
Material type:
TextPublication details: London ; New York : Routledge, 2006.Edition: 4th edDescription: xviii, 576 p. : col. ill. ; 26 cmISBN: - 0415371422 (hbk. : alk. paper)
- 0415371430 (pbk. : alk. paper)
- 9780415371421 (hbk. : alk. paper)
- 9780415371438 (pbk. : alk. paper)
- P90 .B72
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Books
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Methodist University Library Main General Stacks | Reference | P90 .B72 (Browse shelf(Opens below)) | Available | 3360 |
Includes index
Part 1: Key Concepts:
1. Interpreting Media. Case Study: Ways of Interpreting 2. Narratives. Case Study: CSI: Miami and Crime Fiction 3. Genres and Other Classifications. Case Study: J-Horror and the 'Ring Cycle' 4. Institutions. Case Study: Television as Institution 5. Questions of Representation. Case Study: Images of Migration 6. Ideologies and Power. Case Study: News 7. Industries. Case Study: The Major Players in the Media Industries Case Study: The Music Industry, Technology and Synergy 8. Audiences. Case Study: Selling Audiences 9. Advertising and Branding. Case Study: Celebrity, Stardom and Marketing
Part 2: Media Practices:
10. Research. Case Study: Researching Mobile Phone Technologies 11. Producing organization 12. Production Techniques 13. Distribution. Case Study: Contemporary British Cinema
Part 3: Media Debates:
14. Documentary and `Reality TV' 15. Whose globalization? 16. 'Free Choices' in a 'Free Market'?
Part 4:
Reference
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