International business strategy / A Nag
Material type:
TextPublication details: New Delhi Vikas Publishing House PVT Ltd 2010Description: xvi, 368p. : ill. ; 26cmISBN: - 978812593711
- HD62.4 .N34
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Books
|
Methodist University Library Main General Stacks | Reference | HD62.4 .N34 (Browse shelf(Opens below)) | Available | 36018 |
Browsing Methodist University Library Main shelves,Shelving location: General Stacks,Collection: Reference Close shelf browser (Hides shelf browser)
|
|
|
No cover image available | No cover image available |
|
|
||
| HD62.4 .M4 2009 International management : | HD62.4 .M46 1995 Global management / | HD62.4 .N34 International Business Strategy / | HD62.4 .N34 International business strategy / | HD62.4 .P18 The business environment / | HD62.4 .R645 1996 International management : | HD62.4 .R645 2001 International management : |
Includes index
Part 1 IB Strategy : Basics, Business Modes and Environment
Chapter 1. Understanding International Business Strategy
Chapter 2. Form or Modes of International Business
Chapter 3. MNE and Strategic Environment
Part II IB Strategy: generic strategies
Chapter 4. General Strategic Choice
Chapter 5. Market Entry Strategy
Chapter 6. International Competitiveness Strategy
Part III IB Strategy : Marketing Focused Strategies
Chapter 7. Product, branding and Promotional Strategies
Chapter 8. International Pricing Strategy
Part IV IB Strategy : Business Focused Strategies
Chapter 9. Logistics, Operations, Distribution
Chapter 10. Strategic Alliances, Partnership, Networks
Chapter 11. FDI, IJV, and M&A
Chapter 12. Subsidiary Strategy
Part V IB Strategy: MNE Focused Strategies
Chapter 13. Multinational in Action
Part VI IB Strategy : Implenatation and Control Systems
Chapter 14. Organizational Structure, Financing and HR
Chapter 15. Strategic Control of International Business
There are no comments on this title.