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Managerial economics / S. Charles Maurice, Christopher R. Thomas.

By: Contributor(s): Material type: TextPublication details: Boston : McGraw-Hill, 2002.Edition: 7th edDescription: xxii, 761 p. : ill. (some col.) ; 23 cmISBN:
  • 0072392916
  • 9780072392913
Subject(s): LOC classification:
  • HD30.22 .M39
Contents:
Part I: Some Preliminaries Chapter 1: Managers, Profits and Markets Chapter 2: Demand, Supply and Market Equilibrium Chapter 3: Elasticity and Demand Chapter 4: Theory of Optimization Chapter 5: Basic Estimation Techniques Part II: Demand Analysis Chapter 6: Theory of Consumer Behavior Chapter 7: Empirical Demand Analysis Chapter 8: Demand Forecasting Part III: Production and Cost Analysis Chapter 9: Production and Cost in the Short Run Chapter 10: Production and Cost in the Long Run Chapter 11: Empirical Analysis of Production and Cost Part IV: Profit Maximization in Various Market Structures Chapter 12: Managerial Decisions in Competitive Markets Chapter 13: Managerial Decisions for Firms with Market Power. Chapter 14: Strategic Decision Making in Oligopoly Markets Chapter 15: Cooperation in Oligopoly Markets Chapter 16: Multiple Plants, Markets, and Products Part V: Risk and Uncertainty Chapter 17: Decisions under Risk and Uncertainty Chapter 18: Investment Decision
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Books Methodist University Library Tema General Stacks HD30.22 .M39 (Browse shelf(Opens below)) Available 12530
Books Methodist University Library Tema General Stacks HD30.22 .M39 (Browse shelf(Opens below)) Available 12543
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Includes index.

Part I: Some Preliminaries
Chapter 1: Managers, Profits and Markets
Chapter 2: Demand, Supply and Market Equilibrium
Chapter 3: Elasticity and Demand
Chapter 4: Theory of Optimization
Chapter 5: Basic Estimation Techniques


Part II: Demand Analysis
Chapter 6: Theory of Consumer Behavior
Chapter 7: Empirical Demand Analysis
Chapter 8: Demand Forecasting


Part III: Production and Cost Analysis
Chapter 9: Production and Cost in the Short Run
Chapter 10: Production and Cost in the Long Run
Chapter 11: Empirical Analysis of Production and Cost


Part IV: Profit Maximization in Various Market Structures
Chapter 12: Managerial Decisions in Competitive Markets
Chapter 13: Managerial Decisions for Firms with Market Power. Chapter 14: Strategic Decision Making in Oligopoly Markets
Chapter 15: Cooperation in Oligopoly Markets
Chapter 16: Multiple Plants, Markets, and Products


Part V: Risk and Uncertainty
Chapter 17: Decisions under Risk and Uncertainty
Chapter 18: Investment Decision

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