Strategic management : text and cases / Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner.
Material type:
TextPublication details: Boston : McGraw-Hill/Irwin, 2008.Edition: 4th edDescription: xxx, 909 p. : col. ill. ; 26 cmISBN: - 9780071287845 (alk. paper)
- 0071287841 (alk. paper)
- HD30.28 .D4743
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| HD30.28 .D47 Strategic management : | HD30.28 .D47 Strategic management : | HD30.28 .D47 Strategic management : | HD30.28 .D4743 Strategic management : | HD30.28 .D4743 Strategic management : | HD30.28 .D4743 Strategic management : | HD30.28 .D4743 Strategic management : |
Includes index
Strategic analysis --
Strategic management: creating competitive advantages --
Analyzing the external environment of the firm --
Assessing the internal environment of the firm --
Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources --
Strategic formulation --
Business-level strategy: creating and sustaining competitive advantages --
Corporate-level strategy: creating value through diversification --
International strategy: creating value in global markets --
Entrepreneurial strategy and competitive dynamics --
Strategic implementation --
Strategic control and corporate governance --
Creating effective organizational designs --
Strategic leadership: creating a learning organization and an ethical organization --
Managing innovation and fostering corporate entrepreneurship --
Case analysis --
Analyzing strategic management cases --
Cases --
Indexes.
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