Strategic management :
Dess, Gregory G.
Strategic management : text and cases / Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner. - 4th ed. - Boston : McGraw-Hill/Irwin, 2008. - xxx, 909 p. : col. ill. ; 26 cm.
Includes index
Strategic analysis --
Strategic management: creating competitive advantages --
Analyzing the external environment of the firm --
Assessing the internal environment of the firm --
Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources --
Strategic formulation --
Business-level strategy: creating and sustaining competitive advantages --
Corporate-level strategy: creating value through diversification --
International strategy: creating value in global markets --
Entrepreneurial strategy and competitive dynamics --
Strategic implementation --
Strategic control and corporate governance --
Creating effective organizational designs --
Strategic leadership: creating a learning organization and an ethical organization --
Managing innovation and fostering corporate entrepreneurship --
Case analysis --
Analyzing strategic management cases --
Cases --
Indexes.
9780071287845 (alk. paper) 0071287841 (alk. paper)
Strategic Planning
HD30.28 / .D4743
Strategic management : text and cases / Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner. - 4th ed. - Boston : McGraw-Hill/Irwin, 2008. - xxx, 909 p. : col. ill. ; 26 cm.
Includes index
Strategic analysis --
Strategic management: creating competitive advantages --
Analyzing the external environment of the firm --
Assessing the internal environment of the firm --
Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources --
Strategic formulation --
Business-level strategy: creating and sustaining competitive advantages --
Corporate-level strategy: creating value through diversification --
International strategy: creating value in global markets --
Entrepreneurial strategy and competitive dynamics --
Strategic implementation --
Strategic control and corporate governance --
Creating effective organizational designs --
Strategic leadership: creating a learning organization and an ethical organization --
Managing innovation and fostering corporate entrepreneurship --
Case analysis --
Analyzing strategic management cases --
Cases --
Indexes.
9780071287845 (alk. paper) 0071287841 (alk. paper)
Strategic Planning
HD30.28 / .D4743