Strategic management : text and cases Gregory G Dess / G. T. Lumpkin / Alan B. Eisner
Material type:
TextPublication details: New York McGraw-Hill Education 2008Edition: 4thDescription: xxx, various pagings: ill. (some col.); 26cmISBN: - 9780071288514
- 0071288511
- 9780071287845
- 0071287841
- HD30.28 .D45
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Methodist University Library Main General Stacks | HD30.28 .D45 (Browse shelf(Opens below)) | Available | 38696 | ||||||||||||||
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Methodist University Library Main General Stacks | Reference | HD30.28 .D45 (Browse shelf(Opens below)) | Available | 38695 | |||||||||||||
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| HD30.28 .D385 Strategic management | HD30.28 .D3965 Business models made easy / | HD30.28 .D45 Strategic management : text and cases | HD30.28 .D45 Strategic management : text and cases | HD30.28 .D47 Strategic management : | HD30.28 .D47 Strategic management : | HD30.28 .D47 Strategic management : |
Includes index
Part 1 Strategic Analysis 3
Chapter 1. Strategic Management: Creating Competitive Advantages
Chapter 2. Analyzing the External Environment of the Firm
Chapter 3. Assessing the Internal Environment of the Firm
Chapter 4. Recognizing a Firm's Intellectual Assets: Moving beyond a Firm's Tangible Resources
Part 2: Strategic Formulation
Chapter 5. Business-Level Strategy: Creating and Sustaining Competitive Advantages
Chapter 6. Corporate-Level Strategy: Creating Value through Diversification
Chapter 7. International Strategy: Creating Value in Global Markets
Chapter 8. Entrepreneurial Strategy and Competitive Dynamics
Part 3 Strategic Implemtation
Chapter 9. Strategic Control and Corporate Governance
Chapter 10. Creating Effective Organizational Designs
Chapter 11. Strategic Leadership: Creating a Learning Organization and an Ethical Organization
Chapter 12. Managing Innovation and Fostering Corporate Entrepreneurship
Part 4 Case Analysis
Chapter 13. Analyzing Strategic Management Cases
Cases C 1
Index1I
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