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Dess, Gregory G

Strategic management : text and cases Gregory G Dess / G. T. Lumpkin / Alan B. Eisner - 4th - New York McGraw-Hill Education 2008 - xxx, various pagings: ill. (some col.); 26cm

Includes index

Part 1 Strategic Analysis 3
Chapter 1. Strategic Management: Creating Competitive Advantages
Chapter 2. Analyzing the External Environment of the Firm
Chapter 3. Assessing the Internal Environment of the Firm
Chapter 4. Recognizing a Firm's Intellectual Assets: Moving beyond a Firm's Tangible Resources
Part 2: Strategic Formulation
Chapter 5. Business-Level Strategy: Creating and Sustaining Competitive Advantages
Chapter 6. Corporate-Level Strategy: Creating Value through Diversification
Chapter 7. International Strategy: Creating Value in Global Markets
Chapter 8. Entrepreneurial Strategy and Competitive Dynamics

Part 3 Strategic Implemtation
Chapter 9. Strategic Control and Corporate Governance
Chapter 10. Creating Effective Organizational Designs
Chapter 11. Strategic Leadership: Creating a Learning Organization and an Ethical Organization
Chapter 12. Managing Innovation and Fostering Corporate Entrepreneurship

Part 4 Case Analysis
Chapter 13. Analyzing Strategic Management Cases
Cases C 1
Index1I



ISBN: 9780071288514 0071288511 9780071287845 0071287841

Subjects--Topical Terms:
Strategic planning

LC Class. No.: HD30.28 / .D45