Hospitality sales and marketing / James R. Abbey.

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TextPublication details: Lansing, MI : Educational Institute of the American Hotel & Lodging Association, c2003.Edition: 6th edDescription: xii, 619 pages : illustrations ; 23 cm + 1 sheet (23 cm)ISBN:

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Contents:

Part 1 Introduction Part 2 Sales Techniques Part 3 Index 609

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	Books	Methodist University Library Main General Stacks		Reference		TX911.3.M3 Ab1 (Browse shelf(Opens below))				2429	Available

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"Educational Institute books"--Page ii.
Previous edition: 2008.
Includes final examination answer sheet

Part 1 Introduction
Part 2 Sales Techniques
Part 3 Index 609

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