Advertising Frank Jefkins

By:

Frank Jefkins

Contributor(s):

Frank Jefkins

Publication details: Oxford Made Simple Books 1992Edition: 5th edDescription: vi, 453 pagesISBN:

0750603259

ISSN:

9780750603256

LOC classification:

HF5823 .J43

Contents:

The advertising scene; planning advertising campaigns; media of advertising; creative advertising; special related areas; the advertising control system.

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	Methodist University Library Main General Stacks		Reference		HF5823 .J43 (Browse shelf(Opens below))					Available			13145

Includes index

The advertising scene; planning advertising campaigns; media of advertising; creative advertising; special related areas; the advertising control system.

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