Understanding business / (Record no. 5503)

MARC details
000 -LEADER
fixed length control field 02392cam a2200253 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780073524597 (student ed. : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 007352459X (student ed. : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780077474324 (annotated instructor's ed. : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0077474325 (annotated instructor's ed. : alk. paper)
050 00 - CALL NUMBER
Classification number HD31
Item number .N4897
100 1# - AUTHOR
Personal name Nickels, William G.
245 10 - TITLE
Title Understanding business /
Statement of responsibility, etc William G. Nickels, James M. McHugh, Susan M. McHugh.
250 ## - EDITION
Edition statement 10th ed.
260 ## - PUBLICATION INFORMATION
Place of publication New York :
Name of publisher McGraw-Hill Irwin,
Year of publication c2013.
300 ## - DESCRIPTION
Number of Pages xxii, 577, [180] p. :
Other physical details col. ill. ;
Dimensions 29 cm.
500 ## - NOTES
General note Includes indexes.
505 ## - FORMATTED CONTENTS NOTE
Table of Content Part 1. Business trends: Cultivating a business in diverse, global environments --<br/>Chapter 1. Taking Risk and Making Profits within the Dynamic Business Environment<br/>Chapter 2. Understanding Economics and How it Affects Business<br/>Chapter 3. Doing Business in Global Market<br/>Chapter 4. Demanding Ethical and Socially Responsible Behaviour<br/><br/>Part 2. Business ownership: Starting a small business --<br/>Chapter 5. How to Form a Business <br/>Chapter 6. Entrepreneurship and Starting a Small Business<br/><br/>Part 3. Business management: Empowering employees to satisfy customers --<br/>Chapter 7. Management and Leadership <br/>Chapter 8. Structuring Organizations for Today's Challenges <br/>Chapter 9. Production and Operations Management<br/><br/>Part 4. Management of human resources: Motivating employees to produce quality goods and services --<br/>Chapter 10. Motivating Employees <br/>Chapter 11. Human Resource Management : Finding and Keeping the Best Employees <br/>Chapter 12. Dealing with Union and Employees<br/> <br/>Part 5. Marketing: Developing and implementing customer-oriented marketing plans --<br/>Chapter 13. Marketing - Helping Buyers Buy<br/>Chapter 14. Developing and Pricing Goods and Services <br/>Chapter 15. Distributing Product <br/>Chapter 16. Using Effective Promotions <br/><br/>Part 6. Managing financial resources.<br/>Chapter 17. Understanding Accounting and Financial Information <br/>Chapter 18. Financial Management <br/>Chapter 19. Using Securities Markets for Financing and Investing <br/>Chapter 20. Money, Financial Institutions, and the Investing Opportunities <br/>
650 #0 - SUBJECTS
Topical Term Industrial management.
650 #0 - SUBJECTS
Topical Term Business.
650 #0 - SUBJECTS
Topical Term Business
General subdivision Vocational guidance.
700 1# - OTHER AUTHORS
Personal name McHugh, James M.
700 1# - OTHER AUTHORS
Personal name McHugh, Susan M.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Collection code Home library Current library Shelving location Date acquired Full call number Accession Number Koha item type
    Reference Methodist University Library Main Methodist University Library Main General Stacks 27/06/2013 HD31 .N4897 37709 Books
    Reference Methodist University Library Main Methodist University Library Main General Stacks 27/06/2013 HD31 .N4897 37710 Books
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