Loyalty marketing : the second act Brian P. Woolf

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TextPublication details: Greenville : Teal Books, 1999Description: 243 p ill. 24cmISBN:

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Contents:

i. An introduction to excellence ii. The drivers paths of loyalty iii. How customer measurement help iv. Drawing it all together

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	Methodist University Library Main General Stacks		Reference		HF5415.525 .W84 (Browse shelf(Opens below))				1	Available			3987

Includes index.

i. An introduction to excellence
ii. The drivers paths of loyalty
iii. How customer measurement help
iv. Drawing it all together

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