Strategy, policy, and central management / | William H. Newman, James P. Logan.
Material type:
SetPublication details: Cincinnati : South-Western Pub. Co., 1981.Edition: 8th edDescription: xiii, 781 p. : ill. ; 24 cmISBN: - 0538074906
- HF5351 .N46 1981
Contents:
Part 1. Determining business unit strategy
Part 2. Defining major policy
Part 3. Combining business- units in a diversified corporation
Part 4. Organizing the enterprise
Part 5. Guiding the execution
Part 6. Conclusion
Part 7. Comprehensive cases
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Methodist University Library Tema General Stacks | HF5351 .N46 1981 (Browse shelf(Opens below)) | Available | 21245 |
Includes index.
Part 1. Determining business unit strategy
Part 2. Defining major policy
Part 3. Combining business- units in a diversified corporation
Part 4. Organizing the enterprise
Part 5. Guiding the execution
Part 6. Conclusion
Part 7. Comprehensive cases
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