000 00868cam a2200181 a 4500
999 _c5442
_d5442
020 _a9781422104064
020 _a1422104060
050 0 0 _aHD60
_b.E45
100 1 _aElkington, John,
245 1 4 _aThe power of unreasonable people :
_bhow social entrepreneurs create markets that change the world /
_cJohn Elkington, Pamela Hartigan.
260 _aBoston, Mass. :
_bHarvard Business School Press,
_cc2008.
300 _axviii, 242 p. ;
_c25 cm.
505 _aOrganizing for success : the business models -- Tapping financial resources -- Identifying market opportunities in ten great divides -- Raising expectations for bonsai consumers -- Democratizing technology -- Changing the system -- Scaling solutions -- Conclusion : choosing our future.
650 0 _aSocial entrepreneurship.
650 0 _aSocial change.
700 1 _aHartigan, Pamela.
942 _cBK