000 00841cam a2200169 a 4500
999 _c5353
_d5353
020 _a0256115915
050 0 0 _aHD2785
_b.B78
245 0 0 _aBusiness policy :
_bmanaging strategic processes /
_cJoseph L. Bower ... [et al.].
250 _a8th ed.
260 _aChicago :
_bIrwin,
_cc1995.
300 _axviii, 885 p. :
_bill., maps ;
_c25 cm.
505 _aThe general management perspective and business policy -- What is strategy? -- Industry and competitive analysis -- Personal values and corporate strategy -- Relating strategy to social responsibilities -- Building organizational capabilities -- Transforming an organization -- Building relationships -- Building a general management career.
650 0 _aCorporations
_xCase studies.
650 0 _aIndustrial management
_xCase studies.
700 1 _aBower, Joseph L.
942 _cBK