| 000 | 01672cam a2200217 a 4500 | ||
|---|---|---|---|
| 999 |
_c5200 _d5200 |
||
| 020 | _a9780132240574 (alk. paper) | ||
| 020 | _a0132240572 (alk. paper) | ||
| 050 | 0 | 0 |
_aHB615 _b.B374 |
| 100 | 1 | _aBarringer, Bruce R. | |
| 245 | 1 | 0 |
_aEntrepreneurship : _bsuccessfully launching new ventures / _cBruce R. Barringer, R. Duane Ireland. |
| 250 | _a2nd ed. | ||
| 260 |
_aUpper Saddle River, NJ : _bPearson/Prentice Hall, _cc2008. |
||
| 300 |
_axxiv, 543 p. : _bill. (some col.) ; _c29 cm. |
||
| 440 | 0 | _aPrentice Hall entrepreneurship series | |
| 500 | _aIncludes index | ||
| 505 | _aPart. 1. Decision to become an entrepreneur -- Chapter 1. Introduction to entrepreneurship -- Part. 2. Developing successful business ideas -- Chapter 2. Recognizing opportunities and generating ideas -- Chapter 3. Feasibility analysis -- Chapter 4. Writing a business plan -- Chapter 5. Industry and competitor analysis -- Chapter 6. Developing an effective business model -- Part. 3. Moving from an idea to an entrepreneurial firm -- Chapter 7. Preparing the proper ethical and legal foundation -- Chapter 8. Assessing a new venture's financial strength and viability -- Chapter 9. Building a new-venture team -- Chapter 10. Getting financing or funding -- Part. 4. Managing and growing an entrepreneurial firm -- Chapter 11. Unique marketing issues -- Chapter 12. The importance of intellectual property -- Chapter 13. Preparing for and evaluating the challenges of growth -- Chapter 14. Strategies for firm growth -- Chapter 15. Franchising. | ||
| 650 | 0 | _aEntrepreneurship. | |
| 650 | 0 | _aNew business enterprises. | |
| 700 | 1 | _aIreland, R. Duane. | |
| 942 | _cBK | ||