000			01345cam a22002054a 4500
999			_c3480 _d3480
020			_a0073210587 (alk. paper)
020			_a9780073210582(alk. paper)
050	0	0	_aHD45 _b.S3353
100	1		_aSchilling, Melissa A.
245	1	0	_aStrategic management of technological innovation / _cMelissa A. Schilling.
250			_a2nd ed.
260			_aBoston : _bMcGraw-Hill/Irwin, _cc2008.
300			_axv, 313 p. : _bill. ; _c23 cm.
500			_aIncludes index
505			_a1. Introduction Part One: Industry Dynamics of Technological Innovation Chapter 2. Sources of Innovation Chapter 3. Types and Patterns of Innovation Chapter 4. Standards Battles and Design Dominance Chapter 5. Timing of Entry Part Two: Formulating Technological Innovation Strategy Chapter 6. Defining the Organization's Strategic Direction Chapter 7. Choosing Innovation Projects Chapter 8. Collaboration Strategies Chapter 9. Protecting Innovation Part Three: Implementing Technological Innovation Strategy Chapter 10. Organizing for Innovation Chapter 11. Managing the New Product Development Process Chapter 12. Managing New Product Development Teams Chapter 13. Crafting a Deployment Strategy
650		0	_aTechnological innovations _xManagement.
650		0	_aNew products _xManagement.
650		0	_aStrategic planning.
942			_cBK