000 01160cam a22001934a 4500
999 _c2733
_d2733
020 _a0072487933 (alk. paper)
020 _a0071151397 (international : alk. paper)
050 0 0 _aHD30.22
_b.B38
100 1 _aBaye, Michael R.,
245 1 0 _aManagerial economics and business strategy /
_cMichael R. Baye.
250 _a4th ed.
260 _aBoston :
_bMcGraw-Hill,
_cc2003.
300 _axxix, 578 p. :
_bill. ;
_c24 cm. +
_e1 computer optical disc (4 3/4 in.)
500 _aIncludes index.
505 _a Fundamentals of managerial economics -- Market forces: demand and supply -- Quantitative demand analysis -- The theory of individual behavior -- The production process and costs -- The organization of the firm -- The nature of industry -- Managing in competitive, monopolistic, and monopolistically competitive markets -- Basic oligopoly models -- Game theory: inside oligopoly -- Pricing strategies for firms with market power -- The economics of information -- Advanced topics in business strategy -- A manager's guide to government in the marketplace.
650 0 _aManagerial economics.
650 0 _aStrategic planning.
942 _cBK