000 01220nam a22002297a 4500
999 _c2230
_d2230
020 _a9780073381282
020 _a0073381284
020 _a9780071285568
020 _a0071285563
050 _aHD30.28
_b.K48
100 _aDavid J Ketchen;
110 _a Alan B Eisne
245 _aStrategy :
_b2008-2009
_cAlan B Eisner
260 _aBoston :
_b McGraw-Hill/Irwin Professional Pub,
_c2009.
300 _axv, 319 pages :
_billus. (some color) ;
_c26 cm
500 _aIncludes Index Cases
505 _aPart 1: Setting the Stage for Competitive Advantage Chapter 1: What Is Strategic Management? Chapter 2: The Context of Strategic Management Chapter 3: Analyzing the Internal Environment of the Firm Chapter 4: Analyzing the External Environment Part 2: The Selection of Strategies Chapter 5: Corporate-Level Strategy Chapter 6: Business-Level Strategy Part 3: Strategy Implementation and Control Chapter 7: Creating Effective Organizational Designs Chapter 8: Strategic Control Part 4 Case Analysis Chapter 9: Analyzing Strategic Management Cases Cases
650 _aStrategic planning.
650 _aBusiness planning.
700 _aDavid J. Ketchen [and others].
942 _cBK