Methodist University Library Search for 'se,phr:"Marketing series"'

Introduction to professional selling /

]]> By Shinn, George..
New York : Gregg Division, McGraw-Hill, 1982 .
ix, 406 p. : , Includes index. 24 cm..
0070569061

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Introduction to marketing /

]]> By Lynch, Richard L..
New York : Gregg Division, McGraw-Hill, 1984 .
xii, 560 p. : , Includes index 24 cm..
0070391912

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Marketing /

]]> By Lancaster, Geoffrey,.
Oxford ; | Boston : Institute of Management Foundation : | Butterworth Heinemann, 1995 .
xv, 399 p. ; , Includes index 24 cm..
0750620552

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Marketing plans : how to prepare them, how to use them /

]]> By McDonald, Malcolm..
Oxford ; | Boston : Butterworth-Heinemann, 1995 .
xiii, 485 p. : , "Published on behalf of the Chartered Institute of Marketing and the CAM Foundation." | Includes index. 25 cm..
075062213X

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Market-led strategic change : transforming the process of going to market

]]> By Nigel Piercy.
Oxford : Butterworth-Heinemann 2000 .
xiv, 665 pages , Includes index 075064382X

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Using the microcomputer in marketing /

]]> By Parkinson, Lynn K..
London ; | New York : McGraw-Hill, 1987 .
ix, 158 p. : , Includes bibliographical references and index 25 cm..
0070841632 (pbk.) :

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Strategic marketing management : planning, implementation, and control /

]]> By Wilson, R. M. S..
Oxford, England : Butterworth-Heinemann, 1997 .
xx, 827 p. : , Includes index 29 cm..
075062244X (pbk.)

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The CIM marketing dictionary

]]> By Norman A Hart;.
Oxford : Butterworth-Heinemann, 1996 .
321 p.: 22 cm.
0750623462 | 9780750623469

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