TY  - BOOK
AU  - Thompson,Arthur A.
TI  - Crafting and executing strategy: the quest for competitive advantage : concepts and cases 
SN  - 9781259921995
AV  - HD30.28 .T37 
PY  - 2017///
CY  - New York
PB  -  McGraw-Hill Education, 
KW  - Strategic planning
KW  - Business planning
N1  - Includes bibliographical reference and index; 	Part 1: Concepts and techniques for crafting and executing strategy --Section A: Introduction and overview --Section B: Core concepts and analytical tools --Section C: Crafting a strategy --Section D: Executing the strategy --Part 2: Cases in crafting and executing strategy --Section A: Crafting strategy in single-business companies --Section B: Crafting strategies in divesified companies --Section C: Implementing and executing strategy --Section D: Strategy, ethics, and social responsibility
ER  -