01426nam a22001817a 4500999001500000020001500015050001400030100002700044245010700071260003800178300002400216505067200240650002300912942000700935952010300942952010801045952009101153 c4304d4304 a0070180113 aP90b.R82 aGeoffrey F. Rubinstein aStudent guide to accompany media waves bAn introduction to mass communicationcGeoffrey F. Rubinstein aBoston Mass.b McGraw-Hillc1998 aixb214 p. c 24 cm aMedia history -- Mass media and society -- Print history -- Images in media -- Newspaper industry -- Magazine industry -- Book industry -- Recording history -- Radio history -- Radio industry -- Recording industry -- Film history -- Film industry -- Television history -- Broadcast television -- Cable televsion and beyond -- Television news -- Print news -- Public relations -- Advertising -- Media rights and responsibilities -- Media ethics -- Media impact -- Audience and feedback -- Media convergence -- Global media. Other Titles: MediaWaves, an introduction to mass communication Media Waves, an introduction to mass communication MediaWaves Mass communication amass communication cBK 00104070aMUCGMbMUCGMcGENd2018-08-30l0oP90 .R82p17437r2018-08-30 00:00:00w2018-08-30yBK 001040708REFaMUCGMbMUCGMcGENd2018-08-30l1oP90 .R82p17416r2019-10-09 00:00:00s2019-10-03yBK 00104070aMUCGMbMUCGMcGENd2018-08-30l0oP90 .R82p17435r2018-08-30 00:00:00yBK