01117nam a22001457a 4500 4304 4304 0070180113 P90 .R82 Geoffrey F. Rubinstein Student guide to accompany media waves An introduction to mass communication Geoffrey F. Rubinstein Boston Mass. McGraw-Hill 1998 ix 214 p. 24 cm Media history -- Mass media and society -- Print history -- Images in media -- Newspaper industry -- Magazine industry -- Book industry -- Recording history -- Radio history -- Radio industry -- Recording industry -- Film history -- Film industry -- Television history -- Broadcast television -- Cable televsion and beyond -- Television news -- Print news -- Public relations -- Advertising -- Media rights and responsibilities -- Media ethics -- Media impact -- Audience and feedback -- Media convergence -- Global media. Other Titles: MediaWaves, an introduction to mass communication Media Waves, an introduction to mass communication MediaWaves Mass communication mass communication BK 0 0 0 0 MUCGM MUCGM GEN 2018-08-30 0 P90 .R82 17437 2018-08-30 00:00:00 2018-08-30 BK 0 0 0 0 REF MUCGM MUCGM GEN 2018-08-30 1 P90 .R82 17416 2019-10-09 00:00:00 2019-10-03 BK 0 0 0 0 MUCGM MUCGM GEN 2018-08-30 0 P90 .R82 17435 2018-08-30 00:00:00 BK