TY  - BOOK
AU  - Schilling,Melissa A.
TI  - Strategic management of technological innovation
SN  - 0073210587 (alk. paper)
AV  - HD45 .S3353 
PY  - 2008///
CY  - Boston
PB  - McGraw-Hill/Irwin
KW  - Technological innovations
KW  - Management
KW  - New products
KW  - Strategic planning
N1  - Includes index; 1. Introduction 

Part One: Industry Dynamics of Technological Innovation 
Chapter 2. Sources of Innovation 
Chapter 3. Types and Patterns of Innovation 
Chapter 4. Standards Battles and Design Dominance 
Chapter 5. Timing of Entry 

Part Two: Formulating Technological Innovation Strategy 
Chapter 6. Defining the Organization's Strategic Direction 
Chapter 7. Choosing Innovation Projects 
Chapter 8. Collaboration Strategies 
Chapter 9. Protecting Innovation

Part Three: Implementing Technological Innovation Strategy 
Chapter 10. Organizing for Innovation 
Chapter 11. Managing the New Product Development Process Chapter 12. Managing New Product Development Teams 
Chapter 13. Crafting a Deployment Strategy
ER  -