TY  - BOOK
AU  - David J Ketchen;
AU  - David J. Ketchen [and others].
ED  -  Alan B Eisne
TI  - Strategy: 2008-2009
SN  - 9780073381282
AV  - HD30.28 .K48
PY  - 2009///
CY  - Boston
PB  -  McGraw-Hill/Irwin Professional Pub, 
KW  - Strategic planning.
KW  - Business planning
N1  - Includes Index
Cases; Part 1: Setting the Stage for Competitive Advantage 
Chapter 1: What Is Strategic Management? 
Chapter 2: The Context of Strategic Management 
Chapter 3: Analyzing the Internal Environment of the Firm Chapter 4: Analyzing the External Environment 

Part 2: The Selection of Strategies 
Chapter 5: Corporate-Level Strategy 
Chapter 6: Business-Level Strategy 

Part 3: Strategy Implementation and Control 
Chapter 7: Creating Effective Organizational Designs 
Chapter 8: Strategic Control 

Part 4 Case Analysis 
Chapter 9: Analyzing Strategic Management Cases 
Cases
ER  -