TY  - BOOK
AU  - Thompson,Arthur A.
AU  - Strickland,A.J.
AU  - Gamble,John
TI  - Crafting and executing strategy: the quest for competitive advantage : concepts and cases 
SN  - 9780073381244 
AV  - HD30.28 .T53 
PY  - 2008///
CY  - Boston
PB  - McGraw-Hill/Irwin
KW  - Strategic planning
N1  -  Part One: Concepts and Techniques for Crafting and Executing Strategy
 Section A: Introduction and Overview 
1. What Is Strategy and Why Is It Important? 
2. The Managerial Process of Crafting and Executing Strategy Section B: Core Concepts and Analytical Tools 
3. Evaluating a Company's External Environment 
4. Analyzing a Company's Resources and Competitive Position Section C: Crafting a Strategy
 5. The Five Generic Competitive Strategies: Which One to Employ?
 6. Supplementing the Chosen Competitive Strategy: Other Important Strategy Choices
 7. Competing in Foreign Markets 
8. Tailoring Strategy to Fit Specific Industry and Company Situations
 9. Diversification: Strategies for Managing a Group of Businesses 
10. Strategy, Ethics, and Social Responsibility 
Section D: Executing the Strategy 
11. Building an Organization Capable of Good Strategy Execution 
12. Managing Internal Operations: Actions That Facilitate Strategy 
13. Corporate Culture and Leadership: Keys to Good Strategy Execution Part Two: Cases
 Section A: Crafting Strategy in Single-Business Companies 
1. Costco Wholesale Corporation: Mission, Business Model, and Strategy
 2. Shearwater Adventures Ltd.
 3. The Battle in Radio Broadcasting: XM vs. Sirius vs. Local Radio vs. Internet Radio
 4. Competition in the Bottled Water Industry in 2006 
5. Blue Nile, Inc.--World's Largest Online Diamond Retailer 
6. Eat2eat.com 
7. Panera Bread Company
8. Coach Inc.: Is Its Advantage in Luxury Handbags Sustainable? 
9. Nucor Corporation--Competing Against Low Cost Steel Imports 
10. The YMCA of London, Ontario 
11. Wild Oats Market, Inc. 
12. Zune: Microsoft's Entry into the Digital Music Player Market 13. Skywest, Inc. and the Regional Airline Industry 
14. Competition in Video Game Consoles: Sony, Microsoft, and nintendo Balle for Supremacy 
15. Electronic Arts in 2007: Can It Retain Its Global Lead in Video Game Software? 
16. Sun Microsystems 
17. Toyota's Strategy and Initiatives in Europe: The Launch of the Aygo in Europe 
18. Econet Wireless International's Expansion Across Africa Section B: Crafting Strategy in Diversified Companies 
19. Pepsi Company in 2007: Strategies to Increase Shareholder Value 
20. Spectrum Brands' Diversification Strategy: A Success or a Failure?
 21. Sara Lee Corppration: Retrenching to a Narrower Rang of Business 
Section C: Executing Strategy and Strategic Leadership 
22. Robin Hood 
23. Dilemma at Devil's Den 
24. Enterprise Rent-a-Car 
25. Manpower Australia: Using Strategy Maps and the Balanced Scorecard Effectively 
26. Abercrombie and Fitch: An Upscale Sporting Goods Retailer Becomes a Leader in Trendy Apparel 
27. New Balance Athletic Shoe Inc. 
28. Ryanair: European Pioneer of Budget Airline Travel 
Section D: Strategy, Ethics, and Social Responsibility 
29. Monitoring Foreign Suppliers: The Challenge of Detecting Unethical Practices 
30. Queensland Rainforest Resort 
31. Smithfield Foods' Vertical Integration Strategy: Is It Environmentally Correct? 
Indexes
 Organization
 Name
 Case
 Subject
ER  -