00644nam a2200169Ia 4500020001500000022001900015050002000034100002100054245005000075250001100125260003300136300002400169500002200193505021700215650001500432650002700447 a8185461317 a 9788185461311 aHF5415.13b.D35 aRustom S. Danvar00aModern marketing management cRustom S. Davar a7th ed aDelhibRam Printographc2003 axxv, 694 p. :bill. aIncludes indexes. aPart one Dynamic Marketing 1 Part Two Customer Orientation 115 Part Three Product, and pricing strategies 215 Distribution and promotion strategies 379 Part Five Controlling and export opportunities 509 0aMarketing. 0aMarketingxManagement.