Amazon cover image
Image from Amazon.com

Retailing management / Michael Levy, Barton A. Weitz.

By: Contributor(s): Material type: TextPublication details: Boston, Mass. : Irwin/McGraw-Hill, c2001.Edition: 4th edDescription: xxvii, 754 p. : col. ill., + 1 computer laser optical disc (4 3/4 in.)ISBN:
  • 0072429410
ISSN:
  • 9780072429411
Subject(s): LOC classification:
  • HF5429 .L4828
Contents:
Sect. 1. The World of Retailing -- 1. Introduction to the World of Retailing -- 2. Retail Competition -- 3. The Changing Environment of Retailing -- 4. Customer Buying Behavior -- 5. Ethical and Legal Issues in Retailing -- Sect. 2. Retailing Strategy -- 6. Retail Market Strategy -- 7. Financial Strategy -- 8. Retail Organization and Control -- 9. Store Location -- 10. Measuring Retail Location Potential -- Sect. 3. Merchandise Management -- 11. Merchandise Budget Planning -- 12. Assortment Planning and Control -- 13. Pricing -- 14. Buying Merchandise -- 15. The Retail Promotion Mix -- Sect. 4. Store Management and Operations -- 16. Managing Store Employees and Reducing Inventory Losses -- 17. Managing Customer Service -- 18. Retail Selling -- 19. Store Layout, Design, and Visual Merchandising -- Sect. 5. Systems Control -- 20. Integrated Retail Computer and Distribution Systems -- Cases in Retailing Management -- Appendix A Careers in Retailing Management -- Appendix B How to Start Your Own Business -- Appendix C Starting a Franchise Business -- Glossary of Retailing Terms -- Name Index -- Subject Index.
Tags from this library: No tags from this library for this title.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Methodist University Library Main General Stacks Reference HF5429 .L4828 (Browse shelf(Opens below)) Available 36780
Books Methodist University Library Main General Stacks HF5429 .L4828 (Browse shelf(Opens below)) Available 10573

Includes index.

Student tutorial exercises CD-ROM prepared by Harold Koenig.

Sect. 1. The World of Retailing --
1. Introduction to the World of Retailing --
2. Retail Competition --
3. The Changing Environment of Retailing --
4. Customer Buying Behavior --
5. Ethical and Legal Issues in Retailing --
Sect. 2. Retailing Strategy --
6. Retail Market Strategy --
7. Financial Strategy --
8. Retail Organization and Control --
9. Store Location --
10. Measuring Retail Location Potential --
Sect. 3. Merchandise Management --
11. Merchandise Budget Planning --
12. Assortment Planning and Control --
13. Pricing --
14. Buying Merchandise --
15. The Retail Promotion Mix --
Sect. 4. Store Management and Operations --
16. Managing Store Employees and Reducing Inventory Losses --
17. Managing Customer Service --
18. Retail Selling --
19. Store Layout, Design, and Visual Merchandising --
Sect. 5. Systems Control --
20. Integrated Retail Computer and Distribution Systems --
Cases in Retailing Management --
Appendix A Careers in Retailing Management --
Appendix B How to Start Your Own Business --
Appendix C Starting a Franchise Business --
Glossary of Retailing Terms --
Name Index --
Subject Index.

There are no comments on this title.

to post a comment.
Share
Copyright © 2026  MUG Library