Using Television And Video In Business Andrew Crofts
Material type:
TextPublication details: London Andrew Crofts 1991Description: viii, 166 p. 18 cmISBN: - 9781852510992
- PN1992.3 .C87
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| PN172 .T73 Rhetorical terms and concepts : | PN172 .T73 Rhetorical terms and concepts : | PN183 .H47 The history and theory of rhetoric : | PN1992.3 .C87 Using Television And Video In Business | PN1992.55 .Ea7 Media programming : | PN1992.55 .Ea7 Media programming : | PN1992.55 .Ea8 Media programming : |
Includes Index
1. Where has business television come from?
2. Who does it? How to choose a Production House?
3. How much does it Cost?
4. Defining your Audience
5. Private Corporate Networks
6. The Corporate Video
7. Television at Conference
8. Video Conferences
9. Taking Screens into the Public Arena
10. Television as a Selling Aid
11. Education and Training
12. Training in Communications Skills
13. Interactive Video
14. Getting it Seen
15. Editing and Post-Production
16. Sponsoring Television
17. The Future is Here
Index
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