International business : a managerial perspective / Ricky W. Griffin, Michael W. Pustay.
Material type:
TextPublication details: Upper Saddle River, NJ : Prentice Hall, c1995Description: xxxiii, 652 p. : col. ill., col. maps ; 29 cmISBN: - 0201878771
- HD62.4 .G74
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| HD62.4 .D68 International Management : culture, strategy, and behavior | HD62.4 .G53 Global business | HD62.4 .G74 International business : | HD62.4 .G74 International business : | HD62.4 .H54 International business : competing in the global marketplace / | HD62.4 .H548 Global business today | HD62.4 .H55 International business : |
1. An overview of international business
2. Global marketplaces and business centers
3. International trade and investment theory
4. The international monetary system and the balance of payments
5. Foreign exchange and international markets
6. Formulation of National trade policies
7. International corporation among nations
8. Legal and political forces
9. The role of culture
10. International strategic management
11. Strategies for analysing and entering foreign markets
12. International strategic alliances
13. Organization design for international business
14. Managing behaviour and interpersonal relations
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