Managing high technology and innovation / Nino S. Levy.
Material type:
TextPublication details: Upper Saddle River, N.J. : Pearson Education Co., c1998.Description: xiv, 274 p. : ill. ; 24 cmISBN: - 0023704624 (pbk.)
- HD62.37 .L48
Includes index
Chapter 1. Introduction --
Chapter 2. Critical Factors for Success --
Chapter 3. Creating a Favorable Environment for Inventors --
Chapter 4. Minimizing the Research and Development (R & D) Cycle --
Chapter 5. Organizing for Smooth Transition from Research and Development to Production --
Chapter 6. Problems with Managing Multiproduct Organizations --
Chapter 7. Marketing of High Technology, People, Strategies, and Timing --
Chapter 8. Global High-Technology Market --
Chapter 9. Growing in High-Technology by Acquisitions --
Chapter 10. Organizing Strong Product Support --
Chapter 11. How to Keep Ahead of Competition and Perpetuate Success --
Chapter 12. Case Study: Compaq at the Crossroads.
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