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The essence of business economics / Joseph G. Nellis and David Parker.

By: Contributor(s): Material type: TextSeries: Essence of management seriesPublication details: New York : Prentice Hall, 1992.Description: x, 230 pages : illustrations. 23 cmISBN:
  • 0132847612
Subject(s): LOC classification:
  • HD30.22 .N32
Contents:
: 1. The essence of business economics: an overview -- 2. The analysis of consumer demand -- 3. The analysis of production costs -- 4. The competitive environment -- 5. Managerial objectives and the firm -- 6. Understanding pricing strategies -- 7. Investment appraisal -- 8. Understanding the labour market -- 9. Government and business -- 10. Business and economic forecasting -- 11. Business economics -- a check list for managers -- Appendix: sources of business economics data for managers
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Methodist University Library Main General Stacks HD30.22 .N32 (Browse shelf(Opens below)) Available 4770

Includes index.

: 1. The essence of business economics: an overview --
2. The analysis of consumer demand --
3. The analysis of production costs --
4. The competitive environment --
5. Managerial objectives and the firm --
6. Understanding pricing strategies --
7. Investment appraisal --
8. Understanding the labour market --
9. Government and business --
10. Business and economic forecasting --
11. Business economics --
a check list for managers --
Appendix: sources of business economics data for managers

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