Strategic management : formulation, implementation, and control / John A. Pearce, II, Richard B. Robinson, Jr.
Material type:
TextPublication details: Burr Ridge, Ill. : Irwin, c1994.Edition: 5th edDescription: xxiv, 935 p. : ill. ; 24 cmISBN: - 0256113629
- HD30.28 .P3395
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| HD30.28 .P3385 Formulation, implementation, and control of competitive strategy / | HD30.28 .P3385 Formulation, implementation, and control of competitive strategy / | HD30.28 .P3385 Formulation, implementation, and control of competitive strategy / | HD30.28 .P3395 Strategic management : | HD30.28 .P5 Anatomy of a business plan : | HD30.28 .P59 Corporate Strategy : | HD30.28 .P59 Corporate Strategy : |
Includes index
Part I. Overview of Strategic Management
Chapter 1. Strategic Management
Part II. Strategy Formulation
Chapter 2. Defining the Company Mission
Chapter 3. The External Environment
Chapter 4. The Global Environment: Strategic Considerations for Multinational Firms
Chapter 5. Environment Forecasting
Chapter 6. The Company Profile: Internal Analysis of the Firm
Chapter 7. Formulating Long-Term Objectives and Grand Strategies
Chapter 8. Strategic Analysis and Choice
Part III Strategy Implementation
Chapter 9. Implementing Strategies through the Business Functions
Chapter 10. Implementing Strategy through Structure, Leadership, Culture and Rewards
Chapter 11. Strategic Control: Guiding and Evaluating the Strategy
Part IV Cases
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