Student guide to accompany media waves (Record no. 4304)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01117nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0070180113 |
| 050 ## - CALL NUMBER | |
| Classification number | P90 |
| Item number | .R82 |
| 100 ## - AUTHOR | |
| Personal name | Geoffrey F. Rubinstein |
| 245 ## - TITLE | |
| Title | Student guide to accompany media waves |
| Remainder of title | An introduction to mass communication |
| Statement of responsibility, etc | Geoffrey F. Rubinstein |
| 260 ## - PUBLICATION INFORMATION | |
| Place of publication | Boston Mass. |
| Name of publisher | McGraw-Hill |
| Year of publication | 1998 |
| 300 ## - DESCRIPTION | |
| Number of Pages | ix |
| Other physical details | 214 p. |
| Dimensions | 24 cm |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Table of Content | Media history --<br/>Mass media and society --<br/>Print history --<br/>Images in media --<br/>Newspaper industry --<br/>Magazine industry --<br/>Book industry --<br/>Recording history --<br/>Radio history --<br/>Radio industry --<br/>Recording industry --<br/>Film history --<br/>Film industry --<br/>Television history --<br/>Broadcast television --<br/>Cable televsion and beyond --<br/>Television news --<br/>Print news --<br/>Public relations --<br/>Advertising --<br/>Media rights and responsibilities --<br/>Media ethics --<br/>Media impact --<br/>Audience and feedback --<br/>Media convergence --<br/>Global media.<br/>Other Titles: MediaWaves, an introduction to mass communication<br/>Media Waves, an introduction to mass communication<br/>MediaWaves<br/>Mass communication |
| 650 ## - SUBJECTS | |
| Topical Term | mass communication |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type | Collection code |
|---|---|---|---|---|---|---|---|---|---|
| Methodist University Library Main | Methodist University Library Main | General Stacks | 30/08/2018 | P90 .R82 | 17437 | Books | |||
| Methodist University Library Main | Methodist University Library Main | General Stacks | 30/08/2018 | P90 .R82 | 17416 | Books | Reference | ||
| Methodist University Library Main | Methodist University Library Main | General Stacks | 30/08/2018 | P90 .R82 | 17435 | Books |