Managerial economics :theory, applications, and cases / (Record no. 2753)

MARC details
000 -LEADER
fixed length control field 01679cam a22002054a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0393976777
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780393976779
050 00 - CALL NUMBER
Classification number HD30.22
Item number .M354
245 00 - TITLE
Title Managerial economics :theory, applications, and cases /
Statement of responsibility, etc Edwin Mansfield ... [et al.].
250 ## - EDITION
Edition statement 5th ed.
260 ## - PUBLICATION INFORMATION
Place of publication New York :
Name of publisher W.W. Norton,
Year of publication 2002.
300 ## - DESCRIPTION
Number of Pages 1 v. (various pagings) :
Other physical details col. ill. ;
Dimensions 25 cm.
500 ## - NOTES
General note After original author's death, a group of editors published the 5th ed.
500 ## - NOTES
General note Accompanied by: Study guide and casebook for Managerial economics, fifth edition / by Edwin Mansfield, Thomas D. Donley. v, 314 p. : ill. ; 26 cm.
505 ## - FORMATTED CONTENTS NOTE
Table of Content Part One: Introduction<br/>Chapter 1: Introduction to Managerial Economics<br/>Chapter 2: Optimization Techniques<br/><br/>Part Two: Demand and Forecasting<br/>Chapter 3: Demand Theory 83<br/>Chapter 4: Consumer Behavior and Rational Choice<br/>Chapter 5: Estimating Demand Functions<br/>Chapter 6: Business and Economic Forecasting<br/><br/>Part Three: Production and Cost<br/>Chapter 7: Production Theory <br/>Chapter 8: Technological Change and Industrial Innovation<br/>Chapter 9: The Analysis of Cost<br/><br/>Part 4: market Structure, Strategic Behavior and Pricing<br/>Chapter 10: Oligopoly<br/>Chapter 12: Game Theory<br/>Chapter 13: Pricing Techniques<br/><br/>Part Five: Risk, Uncertainty and Incentives<br/>Chapter 14: Risk Analysis<br/>Chapter 15: Auctions<br/>Chapter 16: managing Incentives, Principal - Agent problems and Moral Hazards<br/><br/>Part Six: Government - Business Relations and the Global Economy<br/>Chapter 18: Managerial Economics: Taking a Global View<br/>
650 #0 - SUBJECTS
Topical Term Managerial economics.
700 1# - OTHER AUTHORS
Personal name Mansfield, Edwin.
700 12 - OTHER AUTHORS
Personal name Mansfield, Edwin.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Collection code Home library Current library Shelving location Date acquired Full call number Accession Number Copy number Koha item type
    Reference Methodist University Library Main Methodist University Library Main General Stacks   HD30.22 .M354 12574 1 Books
      Methodist University Library Main Methodist University Library Main General Stacks   HD30.22 .M354 13937 2 Books
      Methodist University Library Main Methodist University Library Main General Stacks   HD30.22 .M354 13948 3 Books
      Methodist University Library Main Methodist University Library Main General Stacks   HD30.22 .M354 13944 4 Books
      Methodist University Library Main Methodist University Library Main General Stacks   HD30.22 .M354 15275 5 Books
      Methodist University Library Main Methodist University Library Main General Stacks   HD30.22 .M354 13946 6 Books
      Methodist University Library Main Methodist University Library Main General Stacks   HD30.22 .M354 13943   Books
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