Corporate strategy / (Record no. 1697)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 02027cam a22001934a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0273701789 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780273701781 |
| 050 00 - CALL NUMBER | |
| Classification number | HD30.28 |
| Item number | .L92 |
| 100 1# - AUTHOR | |
| Personal name | Lynch, Richard L. |
| 245 10 - TITLE | |
| Title | Corporate strategy / |
| Statement of responsibility, etc | Richard Lynch. |
| 250 ## - EDITION | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION INFORMATION | |
| Place of publication | Harlow, England ; |
| -- | New York : |
| Name of publisher | FT/Prentice Hall, |
| Year of publication | 2006. |
| 300 ## - DESCRIPTION | |
| Number of Pages | xxxii, 830 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 27 cm. + |
| Accompanying material | 1 CD-ROM (4 3/4 in.) |
| 500 ## - NOTES | |
| General note | Includes index |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Table of Content | Part One -- An Introduction to Corporate Strategy <br/>Chapter 1. Corporate Strategy <br/>Chapter 2. A Review of Theory and Practice <br/><br/>Part Two -- Analysis of the Environment <br/>Chapter 3. Analysing the Environment -- the basics <br/>Chapter 4. Analysing Markets and Competitors <br/>Chapter 5. Analysing Customers <br/><br/>Part Three -- Analysis of Resources <br/>Chapter 6. Analysing Resources -- The Basics <br/>Chapter 7. Analysing Human Resources <br/>Chapter 8. Analysing Financial Resources <br/>Chapter 9. Analysing Operational Resources <br/><br/>Part Four -- The Purpose of the Organisation <br/>Chapter 10. Purpose Shaped by Vision, Leadership and Ethics Chapter 11. Purpose Emerging from Knowledge, Technology and Innovation <br/>Chapter 12. Purpose Delivered Through Corporate and Business Objectives Part Five -- Developing the Strategy <br/>Chapter 13. Developing Strategic Options -- the Prescriptive Process <br/>Chapter 14. Strategy Evaluation and Development -- the Prescriptive Process <br/>Chapter 15. Finding the Route Forward -- Emergent and Prescriptive Approaches <br/>Chapter 16. Organisational Structure and Style and People Issues Part Six -- The Implementation Process <br/>Chapter 17. Resource Allocation, Strategic Planning and Control 18. Government, Public Sector and Not-for-Profit Strategies <br/>Chapter 19. International Expansion and Globalisation Strategy Chapter 20. Strategy Dynamics and Entrepreneurial Strategy <br/>Chapter 21. Managing Strategic <br/>Chapter Change 22. Building a Cohesive Corporate Strategy |
| 650 #0 - SUBJECTS | |
| Topical Term | Business planning. |
| 650 #0 - SUBJECTS | |
| Topical Term | Strategic planning. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Reference | Methodist University Library Main | Methodist University Library Main | General Stacks | 15/03/2007 | HD30.28 .L92 | 27382 | Books | ||
| Reference | Methodist University Library Main | Methodist University Library Main | General Stacks | 15/03/2007 | HD30.28 .L92 | 27383 | Books | ||
| Reference | Methodist University Library Main | Methodist University Library Main | General Stacks | 15/03/2007 | HD30.28 .L92 | 27388 | Books |