Strategic management and competitive advantage : (Record no. 1247)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01163nam a2200205Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0131542745 |
| 050 00 - CALL NUMBER | |
| Classification number | HD30.28 |
| Item number | .B36834 |
| 100 1# - AUTHOR | |
| Personal name | Barney, Jay B. |
| 245 10 - TITLE | |
| Title | Strategic management and competitive advantage : |
| Remainder of title | concepts and cases / |
| Statement of responsibility, etc | Jay B. Barney, William S. Hesterly. |
| 260 ## - PUBLICATION INFORMATION | |
| Place of publication | Upper Saddle River, N.J. : |
| Name of publisher | Pearson/Prentice Hall, |
| Year of publication | 2006. |
| 300 ## - DESCRIPTION | |
| Number of Pages | xvi, 368 p. ; |
| Dimensions | 26 cm. |
| 500 ## - NOTES | |
| General note | Includes index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Table of Content | Chapter. 1. What is strategy and the strategic management process? --<br/>Chapter. 2. Evaluating a firm's external environment --<br/>Chapter. 3. Evaluating a firm's internal capabilities --<br/>Chapter. 4. Cost leadership --<br/>Chapter. 5. Product differentiation --<br/>Chapter. 6. Vertical integration --<br/>Chapter. 7. Corporate diversification --<br/>Chapter. 8. Organizing to implement corporate diversification --<br/>Chapter. 9. Strategic alliances --<br/>Chapter. 10. Mergers and acquisitions --<br/>App. Analyzing cases and preparing for class discussions. |
| 650 #0 - SUBJECTS | |
| Topical Term | Strategic planning. |
| 650 #0 - SUBJECTS | |
| Topical Term | Business planning. |
| 650 #0 - SUBJECTS | |
| Topical Term | Industrial management. |
| 650 #0 - SUBJECTS | |
| Topical Term | Competition. |
| 700 1# - OTHER AUTHORS | |
| Personal name | Hesterly, William S. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Reference | Methodist University Library Main | Methodist University Library Main | General Stacks | 27/03/2007 | HD30.28 .B36834 | 27922 | Books | ||
| Methodist University Library Tema | Methodist University Library Tema | General Stacks | 07/03/2007 | HD30.28 .B36834 | 27921 | Books |