Electronic commerce 2010 : (Record no. 1039)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02007ohm a22001813a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780137034659 |
| 022 ## - INTERNATIONAL STANDARD SERIAL NUMBER | |
| ISSN | 0137034652 |
| 050 ## - CALL NUMBER | |
| Classification number | HF5548.32 |
| Item number | .E339 |
| 100 ## - AUTHOR | |
| Personal name | Efraim Turban |
| 245 ## - TITLE | |
| Title | Electronic commerce 2010 : |
| Remainder of title | a managerial perspective. |
| Statement of responsibility, etc | Efraim Turban [and others]. |
| 260 ## - PUBLICATION INFORMATION | |
| Place of publication | Upper Saddle River, ; |
| -- | Harlow : |
| -- | N.J. |
| Name of publisher | Pearson Education, |
| Year of publication | ©2010. |
| 300 ## - DESCRIPTION | |
| Number of Pages | 779 pages |
| Other physical details | illustrations |
| Dimensions | 28 cm |
| 500 ## - NOTES | |
| General note | Includes index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Table of Content | Part 1: Introduction to E-Commerce and E-MarketplacesChapter 1. Overview of E-CommerceChapter 2. E-Marketplaces: Mechanisms, Tools, and Impacts of E-CommercePart 2: Internet Consumer RetailingChapter 3. Retailing in E-Commerce: Products and ServicesChapter 4. Consumer Behavior, Market Research, and AdvertisingPart 3: Business-to-Business E-CommerceChapter 5. B2B E-CommerceChapter 6. E-Supply Chains, Collaborative Commerce, and Corporate PortalsPart 4: Other E-Commerce Models and ApplicationsChapter 7. Innovative E-Commerce Systems: E-Government and E-Learning to Consumer-to-Consumer CommerceChapter 8. Mobile Computing and Commerce and Pervasive ComputingChapter 9. The Web 2.0 Environment and Social NetworksPart 5: E-Commerce Support ServicesChapter 10. E-Commerce Fraud and SecurityChapter 11. E-Commerce Payment SystemsChapter 12. Fulfilling E-Commerce Orders and Other E-Commerce Support ServicesPart 6: E-Commerce Strategy and ImplementationChapter 13. E-Commerce Strategy and Global E-CommerceChapter 14. Economics and Justification of E-CommerceChapter 15. Launching a Successful Online Business and E-Commerce ProjectsChapter 16. Regulatory, Ethical, and Compliance Issues in E-CommerceOnline Part 7: Auctions and Application DevelopmentChapter 17. Dynamic Trading: E-Auctions, Bartering, and NegotiationsChapter 18. Building E-Commerce Applications and Infrastructure |
| 650 ## - SUBJECTS | |
| Topical Term | Electronic commerce. |
| General subdivision | Electronic commerce - |
| -- | - Management. |
| 700 ## - OTHER AUTHORS | |
| Personal name | Efraim Turban [and others]. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Reference | Methodist University Library Main | Methodist University Library Main | General Stacks | 20/08/2011 | HF5548.32 .E339 | 33742 | Books |