Graphic design solutions

Landa, Robin

Graphic design solutions - 5th Edition - Boston,MA Wadsworth, Cengage Learning 2014 - xvi, TL20, 409 pages illustrations (some color) 28 cm

Includes bibliographical references (pages 383-385) and index

Part I: Fundamentals of graphic design
Introduction: the graphic design profession
Graphic design: the basics
Typography
The design process
Creativity and concept generation
Visualization and color
Composition
Proportional systems and the grid
Part II: Formats & disciplines
Posters
Book cover design
Branding and visual identity
Advertising
Interactive design and motion graphics
Corporate communication: brochures, annual reports, and more
Package design
Part III: The portfolio and job search


9781285085180 1285085183


Commercial art Graphic arts

NC997 / .L22
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