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Wilde, Ton de.

Opening the marketplace to small enterprise :where magic ends and development begins / Ton de Wilde, Stijntje Schreurs with Arleen Richman. - London : IT Publications, 1991. - xii, 155 p. ill; 24cm

Includes bibliographical indexes

Introduction 1
Supply-side interventions: A summary of Failures in support of small-scale Enterprise 13
Marketing Small-scale Maize Mills in Cameroon 25
Introducing the Production of Appropriate Wheelchairs 46
Introducing the Production of Glazed Pottery in Rural Villages 65
Introducing the Production of Improved Jikos in Kenya 81
Commercializing Small-Scale Production of Pigs in the Dominican Republic 95
Providing Tambak Farmers in Indonesia Access to a Lucrative Market 115
New Directions: Toward Mobilizing the Economic Might of the Informal Sector 136
Appendix: Appropriate Technology International 142
Bibliography 145
Index 151

ISBN: 1853390933

ISSN: 9781853390937

Subjects--Topical Terms:
Marketing--Management.

LC Class. No.: HD2346 / .D43W55