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The art of public speaking /

Lucas, Stephen,

The art of public speaking / Stephen E. Lucas. - 6th ed. - Boston, Mass. : McGraw-Hill, c1998. - xxv, 478, 26, 8 p. : ill. ; 24 cm.

includes index

Speaking in public --
Ethics and public speaking --
Listening --
Selecting a topic and a purpose --
Analyzing the audience --
Gathering materials --
Supporting your ideas --
Organizing the body of the speech --
Beginning and ending the speech --
Outlining the speech --
Using language --
Delivery --
Using visual aids --
Speaking to inform --
Speaking to persuade --
Methods of persuasion --
Speaking on special occasions --
Speaking in small groups --
Appendix.

ISBN: 0070390649 (alk. paper)

Subjects--Topical Terms:
Public speaking.

LC Class. No.: PN4121 / .L72

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